2011 Exhibitor Descriptions

American Society for Clinical Pathology
Booth #207

Founded in 1922, ASCP is the world’s largest society representing the entire laboratory team. ASCP’s more than 100,000 members include pathologists, pathologists’ assistants, clinical laboratory scientists, and certified laboratory professionals. Excellence in education, certification, and advocacy on behalf of patients, pathologists, and laboratory professionals is the mission of ASCP.

American Society for Cytotechnology
Booth #115

The American Society for Cytotechnology (ASCT), as the collective voice for the profession, is committed to defining and promoting cytotechnology by:  developing practice standards; monitoring and evaluating legislative/regulatory issues and emerging technologies affecting the profession; and providing unique, practical educational opportunities pertinent to the practice of cytotechnology.  Information on membership, educational webinars, publications and the 2011 Annual Scientific Conference is available at the ASCT booth.  Visit us online at 

Booth #102

Aperio is improving patient care through digital pathology with a rapidly growing global installed base in over 30 countries. As digital pathology moves closer to the critical path among clinical organizations, hospitals and academic medical centers are using Aperio’s systems to improve secondary and intra-operative consultations, tumor boards and quality assurance over reads. Our comprehensive product line features ScanScope® scanners, Spectrum™ image management (PACS) software, SecondSlide® consultation network for pathology, and image analysis tools and services.

Booth #412

AutoGenomics Inc. Vista, CA.  The INFINITI® System is an automated multiplexing microarray platform that enables clinical laboratories to perform molecular diagnostic tests in real time. Delivering amplified sample to results without manual intervention, the easy to use platform features a wide spectrum of applications that include Women’s Health, Pharmacogenetics, Oncology, Infectious Disease and routine Genetic Disorder tests. Featured products include HPV Screening/Genotyping assays, several STD Panels & Personalized Medicine tests.

Booth #103

BD is a leading global medical technology company that develops, manufactures and sells medical devices, instrument systems and reagents. The Company is dedicated to improving people’s health throughout the world. BD is focused on improving drug delivery, enhancing the quality and speed of diagnosing infectious diseases and cancers, and advancing research, discovery and production of new drugs and vaccines. BD’s capabilities are instrumental in combating many of the world’s most pressing diseases. For more information, please visit 

CellSolutions, LLC
Booth #220

CellSolutions manufactures high quality, reasonably priced liquid based thin-layer preparation systems. The CellSolution 120 prepares over 100 samples per hour. The CellSolution 30 is a smaller alternative. Both systems adjust cellularity, provide positive ID, and offer significant economic advantage. The systems are available in the US for Non-GYN and are being sold outside the US for GYN applications. CellSolutions is introducing the BestCyte Cell Sorter, a digital imaging solution for busy cytology laboratories. CellSolutions plans to initiate clinical trials as required by FDA for GYN applications.

College of American Pathologists
Booth #108

The College of American Pathologists (CAP) is a medical society that serves more than 17,000 physician members and the laboratory community throughout the world. It is the world’s largest association composed exclusively of pathologists and is widely recognized as the leader in laboratory quality assurance, with a comprehensive product offering including proficiency testing, laboratory accreditation, and education programs. The CAP is an advocate for high quality and cost-effective patient care.

Elekta, Inc. (Elekta is now referred to as Sunquest)
Booth #113

Elekta’s PowerPath®, streamlines workflow and daily operations for laboratories offering surgical pathology, cytology, dermatopathology and autopsy services. Easily integrated with other healthcare systems, its versatile case-centric view ensures quick access to requisition data, case history, concurrent cases and billing information. Modules include Immunohistochemistry, Enhanced Outreach Reporting, Imaging, Internet Reporting, and Dermatopathology.

Booth #303

Hologic™ is committed to providing laboratories with the most innovative and effective technologies. The ThinPrep® imaging system utilizes computer technology, automatically scanning every cell and cell cluster, to highlight areas of interest for human analysis, improving screening efficiency. Cervista® HPV HR and Cervista® HPV 16/18 are FDA approved tests that provide advanced performance, improved reliability and productivity to laboratories. The Cellient® automated cell block system uses vacuum-assisted filtration to concentrate available cells within the block, resulting in diagnostically useful, higher quality blocks.

Karger Publishers
Booth #306

S. Karger AG is a leading international publisher of books and journals in basic and medical sciences covering both research and clinical practice across many disciplines and providing authors with a worldwide platform to present their findings. We are pleased to present our range of publications in Cytology/Cytopathology. Be sure not to miss our book series “Monographs in Clinical Cytology” ( with its recent volumes. Of particular interest will be the journal ACTA CYTOLOGICA ( which is published by S. Karger as of 2011. Free sample copies will be available at our booth! Have a look at our full publishing program at

Lippincott Williams & Wilkins
Booth #313

Lippincott Williams & Wilkins is a leading international publisher of professional health information resources for physicians, nurses, specialized clinicians and students. 

mtm laboratories
Booth #110

mtm laboratories develops and manufactures detection technologies for cervical cancer based on the p16 biomarker.

National Cancer Coalition
Booth #116

NCC – delivering access to relief from cancer and chronic disease throughout the world.

Nikon Instruments Inc.
Booth #217

Come experience the evolution in comfort, incredible view and workflow of Nikon’s Eclipse series microscopes.  Easily add the ultimate networking capabilities of the Digital Sight Camera System for capturing, storing, and sharing digital images.

NovoPath, Inc.
Booth #104

NovoPath will be showing its AP information system.  NovoPath™ offers touch screen resulting for GYN Cytology, eliminating the need for a keyboard and mouse.  In addition to Web Outreach (reporting, order entry, resulting, interfacing), NovoPath has full HL7 connectivity to an array of EMR systems and instrument vendors, automatic organ map annotation, specimen tracking, workflow management, remote color printing, and advanced security. Visit our booth to see all of NovoPath™’s exciting new features that give you a competitive advantage.

Olympus America Inc.
Booth #302

Olympus America Scientific Equipment Group provides innovative microscope imaging solutions for researchers, doctors, clinicians and educators. Olympus microscope systems offer unsurpassed optics, superior construction and system versatility to meet the ever-changing needs of microscopists, paving the way for future advances in life science.

Orchard Software Corp
Booth #121

Orchard® Pathology is a comprehensive information system designed to meet the future trends in pathology and handle the complexities of clinical, molecular, and pathology testing and reporting.  Orchard Pathology is a stand-alone system for anatomic and molecular or combined with Orchard® Harvest™ LIS to integrate clinical.  This provides access to the patient’s entire history and enables the consolidation of all results on a single report.

Primera Technology
Booth #304

Primera Technology is one of the world’s leading developers and manufacturers of specialty printing equipment. Primera recently introduced its Signature Slide and Cassette Printers. These compact, desktop units print color images, text and bar codes directly onto laboratory slides and tissue cassettes. Printing in color allows labs to dramatically reduce their inventory of different colored slides and cassettes while helping to prevent labeling and identification errors.

RedPath Integrated Pathology
Booth #316

At the ASC Annual Meeting, RedPath introduces a new diagnostic approach to resolve indeterminate cases of pancreatic masses and biliary brushings: Molecular analysis of cytology prep supernatants.  PathFinderTG®, our multi-parameter analysis of fluids, fixed slides and cytology specimens provides cytopathologists with more definitive diagnostic information when acellular and other limited specimens present diagnostic challenges.  RedPath, a genomics-based diagnostics company, provides specialized DNA mutational profiling of difficult to diagnose cases, especially in GI applications such as pancreatic lesions and biliary strictures.

Booth #212

Roche Molecular Diagnostics focuses on delivering innovative healthcare information that provides medical value and enables improvements in patient care. Our portfolio is based on PCR technology—the world’s leading nucleic acid amplification testing (NAT) technology. Visit our booth to see the new cobas® 4800 system for fully automated HPV and CT/NG testing. Multiplex PCR allows the detection of multiple targets such as HR HPV testing with the identification of HPV types 16 and 18 in a single reaction.

Suncycle Technologies, Inc.
Booth #319

Go Green, Save Green. Suncycle is devoted to bringing our clients products that reduce reagent costs while simultaneously lessening environmental exposure to harmful chemicals. Our Gravity Recycling Alcohol Cartridges, GRAC-100 and GRAC-TP, will recycle alcohols in both cytology and histology laboratories.  These systems are designed to remove stains, dyes, proteins and lipids from alcohol.  The GRAC-100 is approved for use with the ThinPrep® Imaging System.  Other products include: IQAir® Advanced Air Filtration Systems for removal of harmful chemical fumes, such as alcohol, xylene and formalin.

Therapak Corporation
Booth #218

Therapak distributes collection devices for Pap smears and STD applications including HPV – sample collection for PCR testing.  Devices are liquid prep test compatiable.  The New Rovers® Cervex-Brush® Combi will be on display as will the Rovers® Cervex-Brush®, Rovers® Endcervex-Brush®, Rovers® EndoCervex-Brush®-S, and the Rovers® Spatula®.  Come visit us for free samples.

Thermo Scientific
Booth #203

The Thermo Scientific brand provides anatomical pathology labs with the broadest portfolio of instrument and consumable solutions from specimen collection and grossing to advanced staining and cover slipping.  In today’s lean lab environment, we are at the forefront of innovation with such groundbreaking solutions as cassette and slide labeling and verification that reduce errors and improve workflow efficiency.  Thermo Scientific is part of Thermo Fisher Scientific, the world leader in serving science.  Learn more at

Wiley Blackwell
Booth #320

Wiley-Blackwell is the international scientific, technical, medical and scholarly publishing business of John Wiley & Sons, with strengths in every major academic and professional field and partnerships with many of the world’s leading societies. Wiley-Blackwell publishes over 1,400 peer-reviewed journals as well as 1,500+ new books annually in print and online, as well as databases, major reference works and laboratory protocols. For more information, please visit  or